ProVeg International is a leading nutrition organization committed to a sustainable transformation of the global food system. With the goal of replacing 50% of animal products with plant-based alternatives by 2040, it promotes health, animal welfare, and global food security.
ProVeg International is a leading nutrition organization dedicated to a comprehensive transformation of the global food system. With the goal of replacing 50% of animal products with plant-based and cultivated foods worldwide by 2040, ProVeg is working to solve some of the most pressing global issues.
The mission of ProVeg is to create a world where all people choose enjoyable and healthy food that is good for all humans, animals, and the planet. The organization is inspired by the principles of Effective Altruism and strives to do the maximum good with limited resources. ProVeg promotes diversity, equality, and inclusion and aims for an inclusive, fair, and supportive work environment for its diverse team worldwide[1][2].
ProVeg is engaged in various areas to support the transition to a plant-based lifestyle:
ProVeg is closely connected with international decision-making bodies, companies, investor groups, the media, and the general public to promote the transition to a society and economy that depend less on animal husbandry and are more sustainable for all.
ProVeg has offices in twelve countries across four continents and employs more than 200 staff. The organization collaborates with a variety of partners, including the European Vegetarian Union (EVU) and numerous national organizations, to achieve its goals[2][4].
Through its extensive efforts and strong network, ProVeg International makes a significant contribution to creating a more sustainable and equitable food culture worldwide.