The Hochschule Ansbach offers an innovative master's program in Digital Marketing at the Campus Rothenburg. The practice-oriented program imparts comprehensive knowledge and prepares students for a variety of career opportunities in digital marketing. Flexibility and innovation are the focus.
Hochschule Ansbach offers an innovative master's program in Digital Marketing at the Rothenburg campus, training future Full-Stack Digital Marketers since 2020. This full-time program is completed in three semesters and provides comprehensive knowledge in strategic and operational digital marketing.
The program aims to train students to become experts in all areas of digital marketing. The mission is to deliver target group-specific content through the right channels while utilizing the latest methods of digital university teaching. Values such as Flexibility, Practical Orientation, and Innovation are at the forefront.
The focus on digital learning platforms and apps enables sustainable and flexible teaching that can continue even in times of crisis. By combining theory and practice, an environmentally friendly and efficient learning environment is created.
Graduates have diverse career opportunities in the private sector, non-profit organizations, or government agencies. Possible job roles include Digital Marketing Manager, Inbound Marketing Manager, Content Marketing Manager, and SEO/SEA Manager.
The master's program in Digital Marketing at Hochschule Ansbach thus offers a comprehensive education that prepares graduates for a successful career in the digital world.
