The VERBRAUCHER INITIATIVE e. V. is a committed federal association that has been advocating for ecological, health, and social consumer work since 1985. With independent information, consultations, and initiatives, it promotes informed consumers and strives for sustainable changes in society.
The VERBRAUCHER INITIATIVE e. V. is a federal association established in 1985 that advocates for ecological, health-related, and social consumer work. Founded during the environmental movement of the 1980s, the association has evolved from a small group in a living room to a significant federal association supported by thousands and reaching millions of people with its topics.
The main mission of the Verbraucher Initiative is to promote informed, responsible, and empowered consumers. The association relies on the power of consumers to influence production and the success of products and companies through their purchasing decisions. The association's guiding principle is based on the belief that consumers can influence and co-decide which products and companies will be successful in the future with every purchase[1][2][4].
The association is led by a three-member, volunteer federal board and has an office in Berlin. It is financed through membership fees, donations, project funds, and surpluses from the association's own Verbraucher Initiative Service GmbH. The Verbraucher Initiative is recognized as a non-profit organization and does not receive any government basic funding[2][3].
