As an e-commerce manager, you are responsible for planning, implementing and optimizing online trading strategies, including the analysis of market trends, the creation of marketing campaigns and the management of online shops and sales platforms.
In Germany, an e-commerce manager can expect an average annual salary of €40,700, which corresponds to a monthly salary of €3,392 and an hourly salary of €21. The salary can range from €33,400 to €49,400 per year. The average salary is about €3,500. Salaries are distributed as follows: 25% of salaries are below €8,855 per month, and 25% are above €4,502 per month. The median is about €4,019 per month.
A career as an e-commerce manager usually requires a bachelor's degree in business administration, marketing or a related field. Additional qualifications or certificates in digital marketing can also be beneficial.
E-commerce managers have a variety of career opportunities. They can develop within a company, for example, towards Senior E-Commerce Manager or Head of E-Commerce. Alternatively, there is also the possibility of switching to related fields such as digital marketing or product management or becoming self-employed.
