A press officer is responsible for the public relations work of a company or institution. His main duties include the preparation of press releases, the organization of press events and the maintenance of contacts with journalists. He also contributes to improving and maintaining the company's image in the public eye.
In Germany, the average monthly salary of a press officer is 3,689 euros, ranging from 2,929 euros to 4,719 euros, depending on the state. For example, the average salary in Baden-WĂĽrttemberg is 3,906 euros, while in Berlin it is 3,357 euros. The salary increases with age:
To become a press officer, a degree in communication sciences, journalism, public relations or a related field is usually required. Practical experience in media work, e.g. through internships or volunteering, is of great advantage.
As a press officer, there are various career opportunities: you can develop further in corporate communication or work in specialised PR agencies; you can also take on leadership positions in public relations or become self-employed as a consultant for PR strategies.
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