Digital Communications Lead

JOB TITLE: Digital Communications Lead

In this position, you will lead and develop Oxford PV's digital communications activities across our website, social media channels, and digital campaigns, playing a key role in strengthening our global brand presence, supporting communications and marketing objectives, and driving engagement with our stakeholders.

Responsibilities

• Develop and implement a comprehensive digital communications strategy aligned with Oxford PV's overall business and marketing goals.
• Manage and create engaging content for Oxford PV's website, ensuring it is up-to-date, SEO-optimized, and reflects our brand identity.
• Oversee and grow Oxford PV's social media presence across relevant platforms, including content creation, scheduling, community management, and performance analysis.
• Plan, execute, and measure the effectiveness of digital marketing campaigns to support product launches, events, and brand awareness initiatives.
• Monitor digital trends and best practices to identify new opportunities for engagement and communication.
• Collaborate with internal teams (Marketing, R&D, Sales) to gather information and ensure consistent messaging.
• Analyze website traffic, social media engagement, and campaign performance data to provide insights and recommendations for improvement.
• Manage the digital communications budget and vendor relationships as needed.
• Ensure all digital communications adhere to brand guidelines and legal requirements.

Requirements

• Proven experience in digital communications, content management, and social media strategy.
• Excellent written and verbal communication skills, with a strong ability to craft compelling narratives.
• Proficiency in content management systems (CMS) and social media management tools.
• Experience with digital marketing analytics tools (e.g., Google Analytics) and the ability to interpret data.
• Strong understanding of SEO principles and best practices.
• Creative thinking and a keen eye for detail.
• Ability to work independently and as part of a team in a fast-paced environment.