Changing Waves is an innovative fundraising agency based in Cologne that specializes in effectively supporting social projects and non-profit organizations through personal direct contact and authentic conversations. Changing Waves understands fundraising not only as the pure procurement of funds, but as an opportunity to tell stories, raise awareness and sustainably inspire people. The goal is to build real connections between donors and aid organizations through honest and respectful dialogue and thereby bring about long-term positive social change[1].
The mission of Changing Waves is based on the values of openness, inclusivity, respect and transparency. The company promotes a culture of diversity as well as continuous personal and professional development. Employees, especially the fundraisers working in face-to-face fundraising, receive targeted coaching and individual support measures to develop their skills and advance their own development. This growth on a personal level is seen as the key to making social engagement sustainable and effective[1].
Sustainability is an integral part of the work at Changing Waves. The agency pursues the goal of not only achieving short-term financial success, but also creating long-term awareness of social and ecological issues and permanently strengthening the relationships between people and organizations. The focus is on the social common good and the work should create positive waves that initiate and consolidate social change[1].
In summary, Changing Waves combines innovative fundraising methods with a people-centered, value-based approach. The company is not only a service provider, but also a driving force for a better, more inclusive and responsible world. Through personal exchange and the promotion of empathy, Changing Waves creates a platform that enables people to get involved in sustainable social change and also discover and develop individual potential[1].