Leading projects in building, and scaling new business segments, covering areas such as contact lenses, care products, pharma solutions, and digital offerings., Translating strategic opportunities into viable, scalable business models and successfully bringing them to market., Developing end-to-end business concepts and innovative commercial models., Driving implementation and scaling in an uncertain and fast-changing environment., Assessing opportunities, risks, and ROI even with incomplete data and making pragmatic, timely decisions., Aligning cross-functional teams (e.g., Regulatory, Quality, Sales, Marketing, Product Management, IT) and ensuring that all initiatives are executed in a compliant, efficient, and coordinated way., Engaging with senior stakeholders and representing initiatives at leadership level., Operating effectively across regions, building trust-based networks, and leading diverse teams toward common goals., Establishing, developing, and scaling new business fields within the Blue Rise segment for Carl Zeiss Vision., Enabling sustainable revenue growth, strengthening portfolio resilience, and accelerating ZEISS Vision Care's ability to operate successfully in dynamic and uncertain market environments.