Lead Voice of Customer (VOC) activities with Customer & Market Insights to ensure actionable input for strategy and roadmap planning, Oversee development and updates of business cases for innovation and lifecycle projects, aligned with market dynamics and strategy, Align and consolidate product roadmaps across ranges, prioritizing by business potential, resources, and customer needs, Manage product lifecycle, identifying updates, cost optimization, and sourcing strategies with Procurement, Manufacturing, and Quality, Ensure consistent assortment management with clear product categorization (hero, core, non-core) and aligned actions, Coordinate global product launch roadmap, ensuring best-in-class processes and local market readiness, Guide reimbursement and pricing strategies with Medical and Market Access, including claims and evidence planning; validate pricing guidance across the portfolio, Oversee creation of stakeholder-relevant value propositions using STP and HM Move methodology, Ensure branding and communication align with product strategies and global positioning in collaboration with Marketing Communication, Lead, inspire, and develop a team of Global Product Managers and Associate Product Managers