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The Landkreis Bamberg is an innovative, fast-growing economic region in northern Bavaria, considered the economic center of Upper Franconia [2]. The region is characterized by a strong, predominantly medium-sized economic structure, whose companies range from classic craft businesses to hidden champions and internationally active industry leaders [1] [2]. The city of Bamberg is the heart of economic life [2].
The industry spectrum of the Landkreis Bamberg is diverse and includes, above all, the automotive supply industry, electrical engineering, mechanical engineering, plastics processing, logistics and food and beverage production [1] [2]. The service sector is also significantly represented with around 45% of companies [2]. Well-known companies such as Wieland Electric, Brose Fahrzeugteile or medatixx GmbH are just a few examples of the regional economic power [7]. The portfolio is complemented by digital service providers such as T-Systems, Rakuten Deutschland or upjers GmbH, which are active in the field of data processing, e-commerce and browser games [5].
In addition to industry and services, crafts are also firmly established, while innovative technology fields - for example through the Cleantech Innovation Park in Hallstadt - are specifically promoted [9]. The region also offers first-class infrastructure for research, development and business start-ups, supported by the Innovations- und Gründerzentrum Bamberg [2] [9].
The mission of the Landkreis Bamberg is to create the best framework conditions for sustainable management, future-proof jobs and a high quality of life. This is ensured by an attractive mix of urban center and rural surroundings, excellent transport connections and one of the highest employment rates in Bavaria [1] [2]. The economic development department of the Landkreis provides comprehensive support to companies and those wishing to start a business - from settlement to advice on funding to succession planning [9].
Important values are a passion for innovation, a willingness to cooperate across city and district borders, and a strong sense of community [2] [4]. The region offers an extremely positive working environment in which family friendliness, education, culture and nature are equally valued. These factors contribute significantly to the attractiveness of the location [1] [4].
Sustainability is a central concern: The Landkreis Bamberg is focusing on the Cleantech Innovation Park as a lighthouse project that connects business, science and municipalities to develop technologies for climate and environmental protection [9]. The goal is a sustainable, resource-saving economy that drives innovation in the areas of environment, energy and mobility.
In tourism, the region is working on sustainable development, as the joint mission statement of the city and Landkreis Bamberg shows: The focus here is on long-term value creation, nature and cultural preservation and the strengthening of regional cycles [8]. Ecological aspects are also emphasized in the areas of housing, leisure and direct consumer marketing [6].
The Landkreis Bamberg benefits from stable population development and the lowest unemployment rate in Upper Franconia [2]. The region specifically promotes digitization, networking and the transfer of know-how between science and business. Inter-municipal cooperation in the "WIR" regional management and the "Ambassadors for the Bamberg Economic Area" initiative are further building blocks for strengthening regional identity and economic power [2].
The Landkreis Bamberg stands for a balanced mix of traditional know-how and innovative dynamics. Here, companies of all sizes will find excellent framework conditions for growth, innovation and sustainable development. The high quality of life and location, the broad range of industries, committed economic development and clear sustainability goals make the Landkreis Bamberg one of the most attractive economic regions in Bavaria [1] [2] [4].
