PPURA

PPURA's motto, "Food is Amore, not Profit!", reflects the deeply rooted values of the company. PPURA stands for:

• Passion (Passione): Cemal Cattaneo ensures that the ideas and passion for good food always come first.
• Perfection (Perfezione): Maurizio Floccari works tirelessly to make everything even better to ensure the highest quality.
• Social and Environmental Commitment: PPURA is strongly engaged in social and environmental projects, such as the initiative "5% Profit for Kids," which supports children's aid projects[1][2][3].

PPURA is committed to making a positive contribution to environmental protection and society:

• Organic Certification: All products are organic certified and receive top ratings in independent assessments of their ecological footprint.
• Climate-Neutral Production: PPURA uses 100% green electricity and focuses on short transport routes as well as the use of seasonal and regional ingredients.
• Tree Planting: For every package produced, twice as many CO2 emissions are offset through tree planting, making the products climate-positive[4].
• Children's Aid Projects: With the sale of children's products, PPURA donates a portion of organic pasta to needy children or the equivalent amount for school meals in Malawi[2][3].

PPURA combines traditional Italian cuisine with modern sustainability goals and social engagement to create a brand that not only offers delicious products but also has a positive impact on the world.

• 1 - https://ppura.bio/ueber-uns/
• 2 - https://ppura.bio
• 3 - https://www.knuspr.de/thema/ppura
• 4 - https://bioaufvorrat.de/bio-produkte/marken/ppura/
• 5 - https://www.tanteenso.de/content/blog/2021/07/ppura-italienische-bio-feinkost-mit-guetesiegel-von-mama