uptraded

Innsbruck, ATImpact-drivenPrivate SectorSustainable ProductsClimate & Environmental Protection

Impact2Sustainability Goals

Employees1

Founded2022

LocationInnsbruck

About uptraded

uptraded is an online exchange marketplace for clothing, offering a sustainable alternative to fashion consumption. The organization enables users to swap clothing items via an exchange point system on the Shareitt platform, rather than purchasing new ones. With a focus on reuse and circularity, uptraded actively contributes to reducing textile waste and promoting responsible consumption. Founded in 2022 and headquartered in Innsbruck, Austria, the company is registered as a German GmbH and is committed to a more environmentally friendly fashion industry.

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Sustainability Goals

Responsible Consumption & Production

Extending garment life through clothing swaps
uptraded fosters a circular fashion economy by enabling users to exchange clothing items, significantly reducing textile waste and the need for new production.

Climate Action

Reducing fashion's carbon footprint
By promoting reuse over new purchases, the organization helps to mitigate greenhouse gas emissions associated with textile manufacturing, transportation, and disposal.

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FAQs

What is uptraded's core mission?

uptraded's mission is to offer a sustainable alternative to fashion consumption by enabling clothing swaps. The organization promotes reuse and circularity within the fashion industry to protect the planet.

How does uptraded's business model work?

uptraded operates an online exchange marketplace for clothing, originally known as "Tinder for clothes." Users swap clothing items using an exchange point system on the Shareitt platform, rather than purchasing new items or using monetary transactions.

How large is uptraded's team?

uptraded is a small team consisting of one individual. The organization is in a growth phase and is expected to expand to between two and ten employees.

Where is uptraded headquartered?

uptraded is headquartered in Innsbruck, Austria. The organization is registered as a German GmbH, with its impressum located in Vienna.

Which SDGs does uptraded primarily support?

uptraded primarily supports SDG 12 "Responsible Consumption and Production" through its clothing swap business model. Secondarily, the organization also contributes to SDG 13 "Climate Action."