
PLANT B is an innovative start-up based in Hamburg, dedicated to revolutionizing the food system. The organization offers the world's first plant-based egg made from lupine, a nutritious protein source designed to be "better for you, the planet and our chickens." With its product "Our Better Egg," PLANT B serves both retail consumers and the foodservice and bakery industries. The organization collaborates with prominent partners such as Albert Heijn, Gorillas, and Audi, and is committed to sustainable products, animal welfare, and climate protection.
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Responsible Consumption & Production
Sustainable Food Through Plant-Based Alternatives
PLANT B revolutionizes the food system with the world's first plant-based egg from lupine, promoting more sustainable consumption and production patterns for consumers and businesses.
Climate Action
Reducing Emissions in Food Production
By offering animal-friendly, plant-based egg alternatives, PLANT B helps reduce the environmental footprint of animal agriculture and supports climate action.
Good Health & Well-Being
Promoting Healthy Diets with Plant Protein
PLANT B provides a nutritious, plant-based egg alternative from lupine, promoting healthier lifestyles and contributing to improved well-being.
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